It's the end of an era, it really is. Grainne Seoige has announced she is hanging up her TV presenting boots for now in favour of a career as a diamond dealer. As bizarre as that may sound, it's true.
Seoige has been forging a name for herself in the diamond business alongside her fiance, South African Leon Jordaan, and the pair set up their new company 'Grace Diamonds' at New York International Bridal Week on Thursday.
The company will offer a by-appointment- only service to Irish customers who want to design their own ring, or perhaps buy a loose diamond and cut out the middle man to bring the cost down.
The idea for the new business venture came to them after Leon, a former rugby coach, proposed to Grainne back in 2013 with a beautiful bespoke engagement ring. They decided there was a market there for Irish women, and Seoige went on to study Gemmology ahead of her new career path. She has now teamed up with her friend, Irish designer Don O'Neill, who dresses the likes of Oprah, and they have paired her jewellery with his Couture bridal collection at NY Fashion Week.
— Gráinne Seoige (@grainne_seoige) October 6, 2016
"My motivation with Grace Diamonds was to bring affordable luxury combined with the best quality to Irish women," Seoige told the Irish Independent.
"Getting that ring and knowing that no one in the world had one exactly like it meant an awful lot to me. I realised there is nothing quite like the service I experienced and that we are now offering to the Irish market," she said.
That's great and all, but, eh, what about the rest of us who now have to live in a country with zero Seoiges on the television? Grainne also happens to be the only TV personality who has worked across all four national broadcasters in a career that has spanned two decades.
Although after the recent news that the presenter wouldn't be returning to Crimecall, her last remaining gig with RTE, we did start to wonder what Grainne would do next. Looks like this entrepreneurial lady was already one step ahead of all of us.
Asked whether she misses working in TV, Seoige said; "No, I don't, I think 'for everything a season'. I've had a ball with what I've been a part of. One door has to close for another one to open and that's how these things are."
She will be missed in a lot of sitting rooms across the country, but best of luck to Grainne. If you're interested in her glam new career, head to gracediamonds.ie.
*Update: Grainne has since said on The Anton Savage Show that it is not a permanent departure from television and she still has a contract with RTE.