Sit back and buy some popcorn folks. It's on.

While Apple is currently dealing with everyone bemoaning the fact that the iPhone 6 Plus is actually bending in the pockets of people who are inclined towards fitted trousers, the rest of the world is taking easy shots at the company, including this new 'feature' video celebrating their newest problem.

And they're not the only ones. Samsung couldn't resist tweeting a dig that is less a subtweet and more a direct slap in the face to Apple. We can't wait for this to descend into a full on war.

And then someone who definitely isn't approved by Samsung (but certainly now liked by them) created one fake ad that isn't going to go down well in Apple HQ.