It's 2015, so that means that every day that goes by now, scientists around the globe are another day late on delivering us those personalised jet packs we were promised.
However, Yves Rossy and his protege, Vince Reffet are professional "jetmen" who've ridden straight to the front of that particular queue on their big bikes, whereupon they immediately swapped those metaphorical bikes for literal jetpacks, leaving the rest of us choking on their dust as we writhe about on the filthy ground.
Anyway, here are the two lads flying with their jetpacks, which are branded with the single word Dubai. They take them out over the Dubai desert, which they arrived at in a helicopter with Dubai written on the side, as well as around the skyline of the city of Dubai. It feels like they're trying to tell us something, but what?