When Liam Neeson tells you something. You take note.
In Taken, when he promised that human trafficker that kidnapped his daughter that he would find and kill him, there was nobody in the audience that didn't believe that guy was going to meet a violent end.
Which is why environmental organisation Conservation International have recruited Neeson to play the voice of melting ice in this new video that personifies climate change. Neeson voices a calm, almost smug title character, sending an urgent message with I-told-you-so delivery.
The video is part of Conservation International's Nature is Speaking campaign which utilizes the voices of several celebrities to personify aspects of nature. Since it launched last year, the likes of Edward Norton, Penelope Cruz and Harrison Ford have all lended their distinct tones to the campaign.