It's not long now, and another great ad from ESPN has us very excited for the World Cup.
A few weeks ago ESPN brought out a great ad for the World Cup in Brazil, and they've come back with another one this week that will definitely ramp up the sense of anticipation. This one works on the idea that when the World Cup rolls around, the whole planet stops to tune in, which makes for a pretty powerful piece of promo.
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We imagine that promoting the biggest tournament in the world is not the most difficult thing, but ESPN are doing a great job at it.
