FINALLY, Connie Britton (of Nashville and Friday Night Lights fame) has come across with the secret behind her famous voluminous locks.... It's FEMINISM!

Speaking on behalf of The Representation Project - which is part of the #AskHerMore campaign - the actress says in the below sketch (written and directed by Britton’s Nashville co-star Laura Benanti and co-produced by Ashley Van Buren):

"Hi, I’m Connie Britton. And after years of being asked about my healthy, shiny hair, I am thrilled to share my beauty secret with you. It’s feminism! When used regularly, feminism has been known to produce amazing results, such as a woman’s right to vote, a woman’s right to her own body, a woman’s right to become a kickass athlete, the Violence Against Women Act, the Lilly Ledbetter Fair Pay Restoration Act, and more. Feminism is meant to be used on a daily basis and works best when shared."

In case you're wondering what the side effects of feminism are, they may include: "passage of the equal rights amendment; closing the wage equality gap; providing an education to the 63 million girls worldwide currently denied one; a culture in which gender-based violence is considered unacceptable, perpetrators are held accountable, and victims are not shamed; a fair budget for women’s reproductive health; the wisdom to ignore any angry rants in the comments section of this video; and dry mouth."

And boy has it sparked quite the debate in said comments section... this is one of the more articulate responses: "This shouldn't be funny, but some people never learn. All y'all who think feminism is bad, notice how none of the stuff listed is about hating men, shaming sexual activity or wardrobe choices or any of that stuff. Learn the difference between extremism and typical moral equality."