In an interview with Star Magazine, the Location, Location, Location, Relocation, Relocation, Relocation Infinity presenter said:

"There are some people - and you don’t need to look very far - who are literally using their children to earn money. I think you’re getting into very dangerous territory when you criticise other people in the public eye, but as far as Katie Price is concerned, she might as well just put her children up a chimney to earn some money. Everyone knows who they are. They have no chance in later life of leading private lives. I'd love to develop a range of children's clothes; I just couldn't use my children as models. If I put my child's image all over a magazine and I consistently did that, week in, week out, I would be cutting off all sorts of avenues for my child’s future and I don't think that's fair. By making them famous, you are removing their right to make that decision themselves."

Additional thoughts could be tacked on, but why mess with perfection.