Snapchat got an update yesterday that introduced some new features and removed what turned out to be a beloved old feature, and the Twitterati were not thrilled about.
That's right, stick with us here because this is almost fanciful carry on, but, if you can believe it, the people of the internet managed to get upset about something. Shock, horror, etc.
The cause this time? Well, snapchat (their favoured vehicle for n00dz, as we understand it) got an update that changed a couple of features, one of which was the best friends feature. Essentially, it showed you the contacts that you used the most, and was a way for people to stalk what you were up to online and who you were talking to. Outraged with the change, the masses took to Twitter to vent their frustrations.
Do you hear that? It's the sound of cheating boys exhaling in relief because the new #snapchatupdate doesn't show your best friends anymore.
— Mara Marini (@popgloss) January 28, 2015
The new #snapchatupdate had me like pic.twitter.com/z7e2yj4vAZ
— Andrew Michael (@FtwItsAndrew) January 28, 2015
"@OldRowOfficial: No best friends on the new #snapchatupdate? pic.twitter.com/ghCbXz6XWx" @Anafroggv ojo al chico jajajajajajajajaja
— Elin (@ForchemPatricia) January 28, 2015
Stupidly downloaded #snapchatupdate and now I regret everything. It's awful. Sort it out.
— Becky Snowden (@BeckySnowden92) January 28, 2015
Of course, there were some people talking a little bit of sense about the removal of the best friends feature for those who spent much of their time stalking friends or partners, and pointing out the positive side to it all.
Phew! No one will know I'm a loser on @Snapchat now that the #BestFriends list is gone!!! #snapchatupdate
— Jenny Hutt (@jennyhutt) January 28, 2015
If #snapchat best freinds are that important to your relationship it probs is a pretty bad relationship to begin with. #snapchatupdate
— Glutesâ„¢ (@Kgitu) January 28, 2015
#snapchatupdate
If you're THAT bothered about not being able to cyber-stalk someone, I've got lots of bad news for you.
— Confused.man (@Istari_Spartan) January 28, 2015
And then there were the conspiracies, because what's the internet without a conspiracy?
In case you didn't know, they wanted you to be outraged by the #SnapchatUpdate so you started talking about their dying off app
— Josh â–¼ (@Joshfreshwater) January 28, 2015
The other major change was the introduction of a 'Discover' tab, à la Twitter, where companies and brands will be able to send you content (advertising) that they want you to see.
A little while back, Snapchat turned down big bucks from a number of suitors and decided they would be able to make money on their own terms, so this is what they're betting on. Brands such as ESPN and The Daily Mail have already joined up, and they think it will bring something different to their social media presence.
We're excited to be a part of @Snapchat Discover, starting today! Update the app & swipe left to see our sports Snaps pic.twitter.com/9HPddKM48i
— ESPN (@espn) January 27, 2015
So @Snapchat just launched Discover and it's BRILLIANT. New worlds of cool just beginning...#Snapchat pic.twitter.com/WG3b9wIURV
— Sarah Little (@sarahsmall) January 27, 2015
The 'Discover' feature brought people plenty of sloth videos, which was popular, but it also brought them a type of QR code so that you can add people you meet, or tweet out your Snapchat ID a lot easier now using something that looks like this:
Follow us on @Snapchat!
Download the #SnapChatUpdate, point your camera at the picture below & tap the screen. pic.twitter.com/GbsF9q9MBy
— Miami Dolphins (@MiamiDolphins) January 27, 2015
Overall, people are giving the whole thing pretty mixed reviews, but if you're really concerned about the lack of a best friends feature, then fear not, as Snapchat creator Evan Spiegel tweeted that they'll be bringing it back soon, they just have a few things to work on first.
We'll bring back BFs soon. A few higher-profile friends wanted to keep their usernames private - we'll come up with a better way to do that.
— Evan Spiegel (@evanspiegel) January 27, 2015
All that fuss over nothing...