There's 'undertaking a marketing campaign for your new fragrance', and then there's 'posting naked photos of yourself on Instagram'.
Kim Kardashian took the 'sell, sell, sell' adage to the extreme last night by basically posting pictures of herself in the nip in a bid to promote her new perfume 'Body' (which is out on April 30th, FYI).
Her first picture posted to her personal account saw her covering her boobs with her arm, but others - which is visible on the perfume's official account - left very little to the imagination, with her nipples and vaginal areas blurred.
A third image, which is still online, sees Kardashian's entire naked body covered in plaster, as she explains: "We took a mold of my body and made it a perfume bottle."
Warning: obviously these are very NSFW and we're still wondering how she managed to get around Instagram's non-nudity rules:
