The below photo, showing ten service women feeding their babies, has been reposted on all forms of social media since it first made its way on to photographer Tara Ruby's Facebook page.
Ruby, a mum who served in the airforce between 1997 to 2001, was reported inspired to take the photo after Fort Bliss opened their first ever nursing room for mums.
— reFocusZone (@reFocusZone) September 15, 2015
Us Weekly reports: "Ruby asked a group of 10 active duty military moms to pose in the center of Fort Bliss' Main Parade Field in El Paso, Tex., in uniform while breastfeeding their babies. Ruby found the women through the Fort Bliss P3T Program, and her goal was to normalize how breastfeeding is perceived in society."
Speaking of her now viral shot, Ruby said the following on social media: "Today I believe we made history... To my knowledge a group photo to show support of active duty military mommies nursing their little's has never been done. It is so nice to see support for this here at Fort Bliss. Through the guidance of my military friends, the Fort Bliss P3T Program and Breastfeeding in Combat Boots, our Garrison command and our Public Affairs, we were able to show that even our mommies in uniform can provide for their babies... I was active duty a long time ago when support for breastfeeding moms wasn't even an option or a consideration. We have come so far. Breastfeeding their babies doesn't make them less of a soldier, I believe it makes them a better one. Juggling the tasks and expectations of a soldier, plus providing for their own in the best way they possibly can, makes these ladies even stronger for it. I want to say Thank You to everyone that saw my vision, and helped us in succeeding in making it come true. I am 100% for #normalizebreastfeeding. How about you?"
When the image was removed by Facebook, Ruby reposted it again.