Discover Ireland has joined forces with international bestselling author Marian Keyes, top model and cycling enthusiast Roz Purcell and TV3 Ireland AM presenter Anna Daly to "Live On" and experience a wondrous break to remember whatever the season.

Earlier this year Discover Ireland launched its #thisisliving campaign to encourage the public to create holiday memories in Ireland, not just during the summer months but all year round. Over the coming months, the well-known personalities will be capturing and then sharing their own holiday memories while playing their part to showcase the best of what Ireland has to offer.

TV3 presenter Anna Daly will be swapping very early morning starts with some relaxation time as she heads off to a family trip to Cork this weekend. She will be sharing her experience with her Twitter followers on @daly_anna. Adventure junkies can follow Roz Purcell @RozannaPurcell as she experiences an action-packed break away while Ireland's top author Marian Keyes @MarianKeyes will get some down time with some close friends.

Ahead of each break, Discover Ireland will be working closely with each personality to tailor their break to their individual interests. Those visiting the Discover Ireland Facebook page can explore and share holiday ideas lists based on their own interests to help plan their next break away too.

"We're absolutely thrilled to have Roz Purcell, Marian Keyes and Anna Daly on board," said Ciara Sugrue, Head of International Publicity & Trade Marketing, Fáilte Ireland. "We are really looking forward to witnessing the creation of their holiday memories first hand. Ireland is unique is that there is so much to do and experience all year round- from events and festivals and the best of food, adventure, culture; there is every reason to create new holiday memories and "live on" this winter."

"I'm delighted to be taking part in such a great campaign by Discover Ireland and to be in such great company doing so!" commented top model Roz Purcell. "I've always said how proud I am of Ireland and being Irish, so it's natural fit for me to get involved. I look forward to sharing all my holiday adventures and memories with my followers."

For more information, please visit, visit the Discover Ireland Facebook page or follow @discoverirl.