Grafton Street has been renamed - at least for the Christmas period, it would seem - and people are not happy.
Last night, the annual Christmas lights that don the popular shopping street - organised by Dublin Town - were switched on. According to the lights, it would appear the region is now called 'Grafton Quarter'.
Many have taken to Twitter to express what a terrible idea the new title it is. The word 'notions' is appearing a lot. Others are calling the re-branding pretentious.
Stop the lights 😳........... The Notions is strong with this one 🙄🤷🏻♀️ #GraftonStreet #Always Couldn’t they just have said “Welcome to Grafton” 🤷🏻♀️ 🙄 pic.twitter.com/6I3Clhf1VZ
— Cat C 🐦 (@catco65) November 13, 2019
What gobshite decided to call Grafton Street "Grafton Quarter"? #GraftonStreet #GraftonQuarter
— The Bad Beard Dude (@TheBadBeardDude) November 12, 2019
— Rachael R 💉💉💉 (@RendleRachael) November 13, 2019
#GraftonQuarter? 👀 Seriously? Would ye get off the stage & take your #notions with you. 🤦🏻♀️🙄
It is, was, & always will be #GraftonStreet. Yours sincerely, the proud possessor of many generations of Dub DNA. #Dublin https://t.co/2H65wg03wT— Carole (Ducky) (@IrPsych) November 13, 2019
Poll on the abomination that is the invented #GraftonQuarter. My preference? Remove all trace, never speak of it again & return ‘Nollaig Shona’ lights to #GraftonStreet. #Dublin #Notions @DubCityCouncil
— Carole (Ducky) (@IrPsych) November 13, 2019
Some tweeters have gone political in their reflections on the new title.
'Grafton Street's a wonderland, there's magic in the air' -Noel Purcell didn't Dublin Saunter down the Grafton Quarter! What's the next division of Dublin going to be; the poor half and the posh half split by the Liffey? #BahHumbug pic.twitter.com/8AveVTFyec
— Ann Marie Sheerin (@PartAnnMarie) November 13, 2019
Crazy how people are more upset by Grafton street being called Grafton Quarter instead of the homeless crisis in Dublin https://t.co/VkCs0tOh7C
— Himbo Slice(He/Him) (@tamtim345) November 13, 2019