The former celebrity publicist, Max Clifford, has died in prison at the age of 74.

Clifford was serving an eight-year prison sentence for sexual assault in Littlehey Prison, and had collapsed twice earlier this week. As a publicist, Clifford's clients included OJ Simpson, Simon Cowell, Rebeca Loos, Jade Goody and was a regular pundit on Sky News, BBC and other media outlets.

Clifford was convicted and found guilty of eight counts of indecent assault on four girls and women aged between 14 and 19 in 2014.