There's rock 'n' roll, and then there's ROCK 'N' ROLL.

The below footage falls firmly into the latter category, as a musician in a hard rock covers band proved just how badass he really is.

Rockstar Bob Jensen, guitarist and singer in a band called Hairball from Minneappolis, lived up to his name at a recent gig. Flames from on-stage pyrotechnics alarmingly caused his hair to catch fire.

Instead of screaming and running for immediate help - as any normal human being would do - he kept playing. In fact, he didn't break pace or miss a single note as roadies battled to put the fire out.

"I knew I was on fire right away, and that wasn't a wig, that's my hair," he told Ultimate Classic Rock. "It was really nice and foofy before the show, now I have a nice Alice Cooper cut. I live an Evel Knievel kind of life, so if I'm on fire a little bit I don't care - that's just part of the fun."

Watch it below: