Liam Gallagher's tweets have provided an endless source of entertainment over the last few years, but now they're providing the promotional material for his new album too.
If you're wandering around Dublin city centre today and notice a few unusual billboards with the likes of 'BJESUS' etc. on them, rest assured that it's not the maniacal ravings of a religious lunatic. Well, not quite.
Gallagher's solo debut album 'As You Were' is out tomorrow and his tweets have appeared on billboards in various cities, although some of the Dublin ones have been tailored to Irish audiences.
See them below - including one that he shared on his own Facebook page - and feel free to tweet us @entertaimentie if you see any of your own...