Coldplay are offering fans a special deal on their new album 'Viva La Vida or Death and All His Friends'.
The band yesterday announced that anyone who buys the album digitally will automatically get another copy free.
Frontman Chris Martin said "Buy one get one free - it comes from working in Kwik Save (budget supermarket), I think. As I said before, nobody buys albums any more, certainly nobody buys full albums and we've made an album that you have to have from start to finish."
The album is released on Thursday June 12th.