So, you may or may not remember the heart warming tale of a pop star crack addict and her blossoming wannabe goddaughter, who looks up to her in a way that only a hopeful young gold-digger can. Well, it seems Amy has so much faith in the abilities of her 13 year old goddaughter Dionne Bromfield that she's spending £1million to start Lioness, her very own record label, with the intention of launching the youngster's career.

Winehouse has also spent £15,000 sending Bromfield on an intensive month long singing-programme in L.A. (shall we assume she needed it?) as well as setting up collaborations with Lady GaGa, Lemar and 2008 X Factor finalist Eoghan Quigg. Well, they do say it's not what you know...

On speaking to the News of The World, Bromfield is quoted saying: "I had a lot of record companies wanting to sign me but I didn't know where to go. So for Amy to set up this record company and make me her first signing means so much." Yes, dear, so long as she holds it together long enough to make this venture a success. Good luck with that.