The Entourage Movie bowed in the US late Tuesday night ahead of a crowded weekend at the box office and managed to make a solid dent.
The film has not been well received by critics, but we we're big fans of the show so looking forward to it regardless.
According to Variety, the $30 million movie is on course to make about $20 million over its first five days of release. Both Spy (which is expected to top the box office) and Insidious 3 (more competition for young men) will make considerably more over 3 days.
Not huge numbers, but it'll be watched closely to see how much of the take is top loaded - so how many of the hardcore fanbase turned up off the bat.
Sex and the City posted around double that expected take when the big screen version launched, but it was far more of a global show than the more American-centric Entourage.