The winner of this year’s Bollinger Best Dressed Lady award at the Punchestown Festival will partake in an elite mission. Details of the prize have just been released by the racecourse.

The overall winner of the coveted style competition will attend an exclusive invitational screening of the highly anticipated 25th James Bond movie. The screening takes place in Paris in April 2020; Bollinger is the champagne of choice for the world’s most famous spy.

The lucky lady and a friend will also enjoy a trip to the Bollinger Estate and Champagne Libraries, France. This includes an overnight stay in the beautiful historic town of Reims, the capital of the Champagne region, Michelin dining and luxury overnight stay in Paris, the City of Light. A private chauffeur, champagne lunch experience and a year’s supply of Bollinger Champagne are included.

Bollinger Best Dressed Punchestown festivalLadies day. Punchestown. Photo: Patrick McCann

The Punchestown Festival, the social and sporting highlight of the Irish calendar takes place from Tuesday 30th April to Saturday 4th of May at Punchestown Racecourse, Co. Kildare. The search for the Bollinger Best Dressed Lady takes place over the first four days of the Punchestown Festival. Style scouts select a number of finalists each day among the most stylish ladies in attendance. The daily winner will then progress to the grand final on Ladies’ Day, held on Friday 3rd May.

Bollinger’s philosophy is that “Life Can Be Perfect”. The family-owned Champagne House stays true to form with a bespoke prize. Bollinger is a great champagne of character whose elegance is reminiscent of the famous special agent and qualities our judges will be looking for in this year’s Punchestown winner.

The Punchestown Festival takes place from Tuesday 30th to Saturday 4th of May 2019. The action-packed, fun-filled, style showcase attracts over 130,000 people to the Co. Kildare venue with packages ranging from high-end hospitality to great value admission only tickets available at or by calling +353 (0)45 897704. Prices start from as little as €30pp with concessions for groups, seniors and students. The famous Punchestown hospitality package range is available from just €129pp.