Firstly, you have to hand it to Aussie football fans - this was some top-level funny trolling.

The Australian football team faced Peru in the World Cup yesterday, and one enterprising fan took it upon themselves to make a 'F**k Paddington' banner - Paddington the Bear, of course, originally hailing from deepest, darkest Peru.

You also have to hand it to Hugh Grant, who saw an opportunity to promote his latest series and ran with it.

The actor, who starred in 'Paddington 2', took to Twitter for the following plug for 'A Very English Scandal', and depending on your sensibilities, it'll either make your day or ruin Paddington for you forever:

 

Well played, sir.