RTÉ and The National Lottery have a new show up their sleeve which promises to shower winners with big cash prizes.
The show will be separate to the popular Winning Streak show (our mammy loves that, so that's good news) and is being brought to our screens in an effort to help the National lottery boost sales, which have fallen in recent years.
The winners will be chosen in the same style as Winning Streak, from entrants who have sent in winning scratch cards, and will be on air once a week on the weekend. According to The Irish Times, they are keeping all the other "details of the show and its celebrity presenter" under wraps until next week, and the show will air in January.
The new show is a statement of intention from the new owners of The National Lottery, a consortium called Premier Lotteries Ireland, made up of An Post and the Ontario Teachers’ Pension Plan (owners of UK operator Camelot... no one ever suspects the Canadians) and that's not all they have in store either. They also plan to launch a series of online games next year too, and hope that between that and the second weekly show on the national broadcaster that they can increase their sales.
Via The Irish Times
