We've said it before and we'll say it again: the team that looks after Lidl Ireland's social media and marketing departments needs a raise, stat.
The supermarket is fast becoming known on Twitter for their witty sense of humour, and their latest post - advertising a water slide that's on sale in-stores this week - is equally hilarious. Kudos to whoever is responsible for the video production.
Look, just watch it and you'll see what we mean. Marketing genius.
We've used up our entire video production budget for the year on this, so please enjoy with the sound on. And please buy our slides. Crivit Water Slide in stores now, only €9.99! pic.twitter.com/KCJs08aFfr
— Lidl Ireland (@lidl_ireland) May 3, 2018