It would have to involve a Kardashian/Jenner, wouldn't it. Well, at least it's a beautifully artistic shot and not the usual 'bikini selfie' that has become the rigour on Instagram. 
According to Time Magazine, the below photo, which Kendall posted to the social networking site over a month ago, is the most 'liked' photo on the internet. 
 


As for who previously held the title at 2.4 million views... Over to you, Kim.