If it wasn't enough that One Directioners could smell like their favourite band, now they have the option of getting to wear their favourite member of the boyband on their face. We're sure they're going to love it.
One Direction, or rather the marketing department at SyCo, have joined up with high-street fashion brand MUA to release a whole range of lip glosses, polishes, sticks, cheek tints and more nail polish for their rabid fans who swear by the boys and their beauty and make-up knowledge. Well we assume Zayn knows a thing or two now about getting your face did following his turn in drag in the video for their new single 'Best Song Ever'.
In case you were curious as to the colour and flavour choices the boys 'made', the lip stuff all falls under their 'Kiss You' brand (see what they did there?) and comes in strawberry, cherry, vanilla, blueberry and watermelon. Add them to the collection of merchandise that ranges from singing toothbrushes to bed sheets and every conceivable thing in between.
And add piles and piles of money to the pockets of Simon Cowell.