Lil Nas X created quite a sensation with the music video for "Montero (Call Me By Your Name)" and no doubt he'll do it again with this latest single.
The song "Industry Baby" is from Lil Nas X and fellow rapper Jack Harlow.
The music video setting is Montero State Prison, where Nas has been sentenced for five years.
Its inmates are dressed in bright pink jumpsuits.
One scene sees Lil Nas X dancing with his fellow prisoners naked in the shower.
There's a cameo from 'Teen Wolf' and 'Arrow' star Colton Haynes, who plays a prison guard lusting over Nas' music video for "Montero" in his office.
It culminates with a big choreography as all the prisoners dance in the courtyard outside the prison at night time, lit by spotlights, and fully clothed this time.
In the end, Nas makes his big escape atop a prison bus.
Take A Daytrip and Kanye West produced "Industry Baby" while Christian Breslauer directed the video, based on a story by Lil Nas X.
The rapper is currently working on his debut full-length 'Montero', which follows his Grammy-nominated '7' EP.
Nas released a statement about "Industry Baby" on Twitter ahead of the video going live.