Having been originally scheduled for April 2020, 'No Time to Die' was moved to November earlier this year due to the pandemic. Then, just in the last few days, news emerged that it's been postponed to 2 April, 2021.
The news has left cinemas in a desperate situation. In essence, they were relying on big releases like 'No Time to Die' to attract cinemagoers in the final quarter of this year after the pandemic caused cinema closures and reduced attendance, putting them at a serious loss.
Following the news of the delay of the latest Bond outing, Cineworld announced that they will be temporarily closing over 600 cinemas across the UK and USA.
Since then, star of the franchise Daniel Craig appeared on 'The Tonight Show Starring Jimmy Fallon'.
Naturally, the talk show host asked for the actor's thoughts on the postponement of 'No Time to Die'.
"This thing is just bigger than all of us," Craig answered.
"We want to release the movie at the same time all around the world and this isn't the right time.
"So fingers cross April 2 is going to be our date."
Well here's hoping there'll actually still be cinemas around to show it at that point.
After all, 'No Time to Die' isn't the only title moved to 2021.
Disney recently announced a rejigged schedule which included moving 'Black Widow' to next year.
Warner Bros. has also postponed titles like 'Dune' and 'The Batman' by several months to a year.