PopCap Games, maker of some of the world’s most popular video game franchises, today announced it has finalized a number of licensing deals that expand its blockbuster properties beyond the digital realm into new formats, mediums and products for the first time in the company’s twelve year history.
Bioworld Merchandising will be creating apparel, headwear, bags and accessories
Jazwares is developing a series of plush toys, figures and electronic accessories including headphones, USBs, speakers and device cases
- Walls360 will be offering a starting line-up of wall graphics including individual characters and exclusive bundles
- Funko will be creating Plants vs. Zombies versions of their distinctive Pop! Vinyl Figurines
- MjC International is working on adult sleepwear and boxers
- Trends International is developing calendars and posters
Known for its quirky, one-of-a-kind blend of art, humor, polish and attention to detail, PopCap has been a mainstay of casual, mobile and social gaming for more than a decade. Nearly a billion people around the world have played PopCap’s video games, including the award-winning blockbuster franchises Bejeweled, Plants vs. Zombies, Zuma, Peggle and Bookworm. The breadth of PopCap’s audience is similarly impressive, as its games appeal equally to both genders and all ages.
