By now, you've probably read about how, as part of the promotional campaign for The Disaster Artist, James Franco is answering calls on a mobile in the voice of Tommy Wiseau.

Franco's essentially carrying an old mobile around with him, answering calls and talking to random people who call this number. (We tried calling it, and all we got was a voicemail.) Anyway, Franco was on Conan last night and, sure enough, the topic came in. Rather than explaining the idea, Franco put into action and answered a call live on air.

Take a look. Incidentally, the number to call is +0013236162024.