In the history of blown release dates, 'No Time To Die' has got to be hitting some kind of record at this stage.
The movie was one of the first major casualties of 2020's release date bloodbath, bumping its April premiere out to November 12th. Before this, 'No Time To Die' had shifted from November 2019 to February 2020 before it eventually moved to April, before that then moved again.
Now it's going for another move, with production insiders telling British tabloids that they're skittish about its box office chances in the face of everything that's going on in the world. "If it has to wait till next year then so be it," one insider told the Daily Mail. "There are hundreds of millions of dollars involved here. Release it when audiences feel safe to return. But it's a nerve-racking call," the insider added.
Polling here on entertainment.ie and elsewhere tells a similar story that audiences are iffy about going to cinemas in the current environment, and may not even think about large indoor gatherings until a viable vaccine has been found and the pandemic is officially over.
So far, only one tentpole remains this summer - Christopher Nolan's 'Tenet' - and the likelihood is that it's only a matter of time before Warner Bros. blinks and moves that release date. What makes a 2021 release date for 'No Time To Die' tough to handle, however, is that the release calendar is already swamped with movies from this year and the slate already there for the year.
If 'No Time To Die' moves to 2021, it will be the longest hiatus between Bond movies since 'Licence To Kill' with Timothy Dalton and Pierce Brosnan's 'Goldeneye'.
So far, no official comment has come from the director, Daniel Craig, or the producers and studio.