No doubt you've experienced someone texting or using their mobile in a cinema. It's annoying, right?

Sure, you can ask them to stop or you can get someone in the cinema to do something about it, but it KEEPS. HAPPENING.

The Alamo Drafthouse in Austin, Texas is a world-renowned cinema and it's got one, cardinal rule that they enforce with zero tolerance - you use your phone during a film, you're out.

No exceptions, no second chances. Boom. Gone. Good luck.

We think it's a brilliant idea. But, as you can imagine, it's not liked by those who break said rule.

What do we mean? Have a listen to this.

The video above is actually used in the pre-roll before they show a film to remind customers of the policy.

God, she sounds like the absolute worst.

More cinemas really need to do this.

 

Via YouTube