Taylor Swift playing with a kitten, we get. Taylor Swift chugging a Diet Coke in the hopes of more kittens materialising, not so much. As for the arbitrary album plug at the end? Well, that's just in keeping with the ridiculousness of it all...
The good people marketing Diet Coke have managed to tie it all together with the following tagline: "What would life be like if it tasted as good as Diet Coke? Taylor Swift has an idea. Get a taste of her new album, 1989, in stores on October 27."
Seamless.