The movie in question is 2003's 'Foolproof', by the way.
As far as marketing stunts go, this one is actually kind of ingenious.
Ryan Reynolds, when he's not starring in movies, is ceaselessly promoting his business interests and doing it in a pretty smart way. By leveraging his own sense of humour, he's managed to make things like Aviation Gin pretty well-known - and now he's doing the same for a mobile phone company in the US.
Mint Mobile, which is a pre-paid mobile SIM card company, is part-owned by Ryan Reynolds. So, to help promote the company, he's started up a streaming service for it. Again, all big tech companies have a streaming service nowadays, so why shouldn't they?
Every tech company needs a streaming service. So… introducing Mint Mobile +. The world’s most affordable streaming service! pic.twitter.com/lSMzeurKp8
— Ryan Reynolds (@VancityReynolds) August 12, 2020
The snag is the library for Mint Mobile Plus is... a little wanting. The only movie available on the streaming service is 'Foolproof', a 2003 heist movie starring Ryan Reynolds and David Suchet, who played Poirot in that TV series your granny watched when you were a kid.
The movie is available in full DVD quality, and what's more, you can watch the movie from anywhere without any geo-restrictions. You don't even need to be a customer of Mint Mobile to enjoy it. You don't even have to sign up for the fake streaming service either.
That's right, this mediocre 'Ocean's 11' rip-off is available for free, right now. Thanks Ryan Reynolds!