Barbie has been knocking around now since 1959 (and isn't she looking well for it?), however the doll has been getting a lot of slack in recent years for it being an unrealistic representation of what a woman looks like, which it is. Her waist is four inches thinner than her head for crying out loud.
After a pretty dodgy looking curvy Barbie a few years ago, the company has stepped up to the plate and launched a whole new range of Barbies, from curvy to petite to tall, while they also now have up to seven skin tones and 22 different eye colours.
In a statement, senior vice president and global general manager for Barbie Evelyn Mazzocco said, "We are excited to literally be changing the face of the brand — these new dolls represent a line that is more reflective of the world girls see around them — the variety in body type, skin tones and style allows girls to find a doll that speaks to them."
About time, we say!
Check them out below...
Meet Petite Barbie...
Tall Barbie...
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And Curvy Barbie, who genuinely looks so cool we want her to be real so we can be friends with her.
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So far the reaction has been mostly positive;
Curvy Barbie? She represents the first institutional voice to ever tell me my body type is pretty *now*, not in some golden past.
— Tenderly Punk (@sweetpavement) January 28, 2016
Never thought I'd see this day. 30 years, and I am finally seeing Barbie Dolls representing ALL women! pic.twitter.com/npGAZ1MJXH
— Phoenix G. Shanklin (@Da_Nerdette) January 28, 2016
omg I'm in love with the "curvy" Barbie. I want one. Hell, I'm getting one. https://t.co/sr8xZl3Gep pic.twitter.com/nZem1QJNbJ
— Mina Balboa (@lasersushi) January 28, 2016
She even made the cover of Time.
What a powerful moment and this is just the beginning... #TheDollEvolves #Barbie https://t.co/wuAgbidIby pic.twitter.com/e0tCmOxDlt
— Barbie (@Barbie) January 28, 2016
And lest we forget, not all fellas are G.I Joes either...
Curvy #Barbie? That's good. Now, where's #DadBod Ken?
— BigHeadSports (@BigHeadSports) January 28, 2016