Over the past few days, it has been revealed that the image in the posters used to promote a 'No' vote in the upcoming election featured a family who vehemently disagree with the message that their image is being used to champion.
That has seen them issue a statement on the matter, as well as mock up their own 'Yes' poster with an image of the happy clan, but it seems that the whole issue has not gone down well with the Mothers and Fathers Matter group, who are advocates of the 'No' campaign.
In an official response sent to media outlets today, they focus their ire on Colm O'Gorman and Amnesty, a group that has been pulling for a 'Yes' vote. Amnesty circulated the response from the parents in question, and the Mothers and Fathers Matters Group decided to specifically target them in their statement, entitled "Mothers and Fathers Matter issues response to Amnesty Learning About Stock Photos and Stuff".
The short statement says that they are referring to Amnesty's "decision to spend a second day of this campaign talking about the views of Australian stock models" and go on to say that they are "worried that Colm O'Gorman will be shocked and appalled as he discovers the family in the coke ad actually like pepsi".
Unsurprisingly, their statement has not been winning them any more fans online.
Mothers and Fathers Matters' response to the stock photo story reads like it was written by a sulky teenager: pic.twitter.com/uH3lv15D40
— Fintan O'Toolbox (@FintanOToolbox) May 7, 2015
The mothers and fathers matter press release response to @amnestyireland is petty, childish and pointless. #marref pic.twitter.com/aekO6E2GFS
— buzz o neill (@buzzoneill) May 7, 2015
Mothers and Fathers Matter appears to be run by a bunch of children stacked on top of one another under a trenchcoat. pic.twitter.com/fuoT8X9RFl
— Kitty Catastrophe (@redlemonader) May 7, 2015
Based on that Press Release, Mothers and Fathers Matter can't vote since they're obviously 12 years old. #MarRef
— John McAree (@jmcaree) May 7, 2015