Always on the cutting edge, Tiësto is also leading the way when it comes to working with some of the world’s most successful and recognizable global brands. He has been involved in hugely successful campaigns with Armani Exchange, SanDisk, Heineken, Smirnoff, Škoda, and he was recently named as the official European Ambassador for Activision’s DJ Hero 2. Tiësto is featured within the game as he takes to the virtual ones and twos delivering a pair of pulse-pounding exclusive mixes and joining the ever-growing roster of playable characters. Tiësto even used the footage of his character from within the game to create a music video for his recent hit track ‘Speed Rail’.