Now this has a serious stink of set-up all over it, what with the perfectly located high-tech fire truck that just so happens to be equipped for the situation, and the action happening in full view of the public, but even if it is, it's a great set-up none the less. What's better is that the crowd are totally into it as a spectator sport. It's like 'Gladiator' but with less blood and Joaquin Phoenix, and more plummeting man in his underpants.