While beards have become a lot more common in recent years and a lot of men wear them because of trends, other men have been wearing them for decades. And let's be honest, some faces need beards and just look better with them.
Amit, a 44-year-old man from Israel, had his beard for 14 years before being convinced to shave it off for a Super-Pharm's M6 razor blade ad in which Amit didn't tell any of his family he was getting rid of the beard and just surprised them all with his clean-shaven face. Some of them took it better than others, including his daughter who had never seen him without a beard.
Spoiler: she's adorable.
Via YouTube
