Yes, indeed he is everywhere. And there's a reason for that. He's bleedin' brilliant. Must admit, before watching the fight on Saturday night (managed to catch some snippets between the adbreaks...), I wasn't fussed. Now he's a god - and not just because he looks like that and manages to weigh less than me.

With the likes of Arnie getting on board, McGregor will be getting his football stadiums and his world titles in no time.

 

UFC Fight Night Dublin: Live blog and results